Launching A Business

Whether you are an Irish company launching a new service, or an international company entering a new market – no matter what industry sector you represent, McGovern PR has specialist expertise in this area. We have been involved with numerous company openings in Europe and have represented US, Japanese, British, French, German and Irish multi-nationals over the years. McGovern Public Relations was responsible for the launch of AOL (America Online) European headquarters in Ireland; the Irish Independent Newspapers subsidiary headquarters in City West for Independent Communications; the opening of Cellular 3 for Imagine Telecoms; launch of Today FM as well as the Launch in Ireland of XL Airways into the Irish market.


Our services include inviting Government Ministers, Key Opinion formers to officially open a new company headquarters; trade briefings; local community goodwill projects in the lead up to a launch; and production of a first one-off company newsletter to celebrate the opening.

Benefits of Market Entry PR

  1. Creates attention at the important stage of going to market
  2. Attracts key targets groups quickly
  3. Creates valuable third party endorsement through important business networks
  4. Gains attention for your service at opinion former level
  5. Results can be used to recruit new business moving further
  6. If something is new or is about to be launched – its news so capitalise on the opportunity

 

Copyright © 2009 Mc Govern PR
Home page            About us           Services           Expertise        Industry         Contact